Havas will occupy all 10 floors of the canal-side property when construction is completed this autumn.
The Havas ad agency has signed an agreement to rent 158,000 sq ft of Midtown office space at Argent’s King Cross scheme. Founded in 1991, Havas is the second largest advertising and communications group in France, and was more widely known in the UK under the Euro RSCG brand name. The French media group has chosen 3 Pancras Square as the firm’s new UK headquarters and is reported to be paying a rent of £65 / sq ft. Havas will occupy all 10 floors of the canal-side property when construction is completed this autumn. At present, the firm has seven offices across London including: 6 Briset Street in EC1; 47-48 Berners Street and 247 Tottenham Court Road in W1; Cupola House and Berkshire House in WC1; as well as Orion House and 60 St Martins Lane in WC2.
Moving to 3 Pancras Square will allow Havas to consolidate all of its London-based marketing and creative teams under one roof. 3 Pancras Square has been designed by architects from Porphyrios Associates. The red brick contemporary building forms part of a 12 office cluster to the south of the canal. Staff within these offices to let in N1 will benefit from easy access to both King’s Cross and St Pancras International stations, as well as a great selection of bars and restaurants. The Kings Cross Central development has already attracted international firms such as BNP Paribas Bank and Google Inc. The American internet search giant has invested £650m to develop a 2.4 acre site and has plans to build 1 million square foot of Kings Cross business space. During a lengthy selection process, Havas considered alternative properties such as Carmelite on the Embankment, Lacon House in Holborn, and even 6 Pancras Square NW1, which is located on the site that Google now owns.