Commenting on the deal, British Land’s Director of London Leasing, James Danby said "Digital Cinema Media are a great addition to Regent's Place and we look forward to welcoming them to 350 Euston Road. It has been an exciting time for Regent's Place, with a number of companies, from a variety of sectors, poised to move in."
The cinema advertising agency is currently based in Soho, just moments from the Piccadilly Circus. Their Soho offices are situated in the corner of Golden Square at the junction with Lower James Street.
Simon Rees, CEO of Digital Cinema Media, said "We are delighted to be moving to 350 Euston Road at Regent's Place and joining a vibrant business community. Our new office space will transform the way we work together as a company and we are looking forward to working within this unique campus environment."
DCM, the cinema advertising agency will move from Soho to the seventh floor of 350 Euston Road, which forms part of Regent's Place business quarter. The West End Business Centre has a glass frontage, and is prominently located along Euston Road between Great Portland and Warren Street Tube stations.
There has been a great deal of activity on the Regent's Place estate with the arrival of Facebook, the most recent headline event. Fellow tenants within Facebook’s building will include the London office of Manchester City FC and the headquarters of the Debenhams retail group. Tenants have been attracted by the good mix of retail and commercial facilities.
While nearby Euston, King's Cross and Paddington stations provide excellent national and international connections.